Bernadette Gallagher
Freelance
Services
Copywriting
Copywriting is so much more than just writing! Before we get to the copy, I can assist with audience, market, or product research and analysis to craft creative but concise copy that sells products, services, and/or ideas.​ My current work includes regular social copywriting and posting for @medfitconsult on YouTube, Instagram, LinkedIn, and Facebook.​
--Social media copy (LinkedIn, Facebook, Twitter, Instagram, etc.)
--Website copy (product descriptions, landing pages, service descriptions, mission/values, etc.)
--Digital and traditional advertising copy (taglines, slogans)
Copy Editing & Proofreading
The more sets of eyes on the copy, the better. So, whether you need to clean up your website or social channels, transform AI-generated content into a humanized piece, or produce a large amount of marketing materials, I am your keen second set of eyes.
I have a strong attention to detail for errors in punctuation, grammar, and spelling, and am experienced with a variety of style guides and image format requirements.​
--Web copy editing
--Website clean-up and rewrites
--Proofreading corporate communications
--Proofreading academic papers and journals (arts and humanities)
--Copy editing and proofreading for marketing materials
--Using SEO or AI guides to build out blogs and other content
Content Writing
As with copywriting, I always provide thorough research before completing any content writing. I have experience with long- and short-form content, back-end website content development, and creative article writing for magazine publication. My current work includes daily article submissions for todocanada.ca, while my experience spans a few different topics:​
--Fashion
--Pop Culture
--Digital Marketing/Social Media
--Cannabis Culture
--Health and Fitness
--Travel and Tourism
Social Media
My experience with social media management includes corporate accounts, small business accounts, promotion of my own services, and all different parts of social media campaign management:
--Caption copywriting
--Graphic design with Adobe or Canva, including experience with both imagery and video for Instagram, Facebook, LinkedIn, and YouTube
--Posting with scheduling software (Canva, Hootsuite, etc.)
--Calendar creation and management
--Strategy and research
--Brand and style guide adherence
--Image editing